Effective SEO is at the heart of Omni Search’s service. By combining our technical expertise in analytics, keyword research and both on-site and off-site activity with a genuine flair for innovative and relevant content, we are able to provide clients with fast and lasting changes to their rankings and results.
One of the key aspects of our service is understanding your marketing plan and sales process. An in-depth analysis of both allows us to better identify your customer demographic and source the appropriate audience through online channels including Google and other search engines.
As SEO Norfolk is a competitive discipline, we also perform a full profiling of other business vying for similar rankings, helping us form a schedule of activities to increase your placement in the result pages beyond that of your rivals.
“The future of SEO is quality content, timeroid technique, social media networking and relative sharing, which will help Google to better understand when and where to rank.”Muhammad Ismail
In 2005 it was enough to have a website to win customers. In 2010 the general strategy was good SEO and a phone number for site visitors to call. However, right now with the competition for online business at an all-time high, how can you ensure that you are properly capitalising on your traffic generation activities?
Conversion rate optimisation examines the way in which visitors use your site. Utilising experience analytics alongside customer psychology, Omni Search builds up a detailed image of what’s working on your site and what’s currently failing to engage with your audience, allowing us to model your visitors’ movements from the moment they land on your site up to the point where they make an enquiry.
From our findings we construct a list of changes to implement on your site and then run split tests, where we compare the impact of new additions, forms, buttons and text on your site with the older version. Through continual repetition of this process your web portals are refined to offer you the maximum return on traffic investments.
Many of our clients already had expansive online marketing strategies in place when they began their journey with Omni Search. It is not unusual for companies to already understand the benefits of social media outreach, Google advertising and SEO for their business as an increasingly large percentage of the population search for new products and services online.
At Omni Search, we always carefully review all your existing activities to understand how your customers and audience are finding your website and online collateral. Often our clients know what is working for them, and simply want our consultants and experts to strengthen the response from existing channels.
This is where our proven industry knowledge and established techniques provide the wins that clients are seeking. If you have reached the full extent of your online marketing skills or simply believe that your current agency could be delivering better results – then a consultation with Omni Search could provide you with a clear confirmation of some vital next steps for your business.
Regardless of your website’s platform – from traditional HTML through to both bespoke and well established content management systems, Omni Search has the power to calibrate and refine the technical aspects of your portal to meet even the most stringent search engine requirements.
Our comprehensive on-site checks review every aspect of your site including the underlying framework, your keyword strategy and your content. With an emphasis on relevancy and originality, the structure and the language you use are thoroughly examined to ensure they are optimised to achieve online visibility.
We also provide a thorough analysis of your off-site strategy. The health and relevancy of your back links, your social media presence and the frequency of posting, the outreach achieved by activities such as digital PR and citation presence all help us understand how your website could be further tweaked to transform your rankings.
All online marketing comes with an associated cost. Pay per click charges you a set amount of money for every single visitor to your website. With tightly controlled margins and acquisition costs it is possible to use this method of traffic generation to create a viable business pipeline with a focus on commercial outcomes.
Omni Search delivers a fully comprehensive PPC management service. From sourcing your ideal audience through to advising on how to create compelling adverts, landing pages and unique offers, we help your business generate the leads you need to grow and win new clients.
Key to our PPC campaigns is an ongoing management approach where your traffic generation activities and marketing materials are consistently split tested to further streamline your sales process, saving you money and boosting your overall results.
Good SEO makes use of all available online resources. Just as your business might put out flyers or leaflets in search of new business, it is possible to refine your SEO Norfolk strategy to engage those customers that are closest to you.
One method of making sure your immediate audience is aware of your business is through Google places. This section of the Google search engine displays your physical presence – which could be an office, shop or showroom as an example – and gives your online audience directions and pictures.
As an SEO Agency Norfolk, Omni Search uses the latest techniques to build your physical presence online. From ensure that your website is set up with the correct structure to support Google maps to claiming your listing on places, we make sure you get seen by your local audience.
Omni Search the SEO Norwich based digital marketing agency have a great approach to technical SEO, removing all the industry jargon in order to deliver a methodical approach to strategy and campaign that's easy to understand and communicate to clients.
Rob Wilkes - Creative Director
We were very nervous regarding SEO and have had bad experiences in the past but have found Graham the most professional and easy to deal within the Norwich area. In less than a week our website ranking and domain authority has been increased. I only wish all the people i work with were as clear and positive as Graham. 10/10
Mark Payn - Head of Marketing
Travel and Leisure Group
Great stuff! Explains things in simple terms, very much recommend Graham & Omni Search. Honest good advise. To be trusted.
John Pearce - Head of Finance
Omni Search provided my business with a website that helped me stand out from the competition - I highly recommend his services.
Ryan Cracknell - Company Director
Jonny Human - Business Owner
Paul Allen – Wedding Services
The service from Graham is been beyond expectation. After completely redesigning my old website and moving it away from a DIY platform. I expected my rankings to drop and slowly work their way back up to the first Google 'search' page. Not only did the site not drop we are now the top ranking in 8 out of 10 of my search criteria. All within 30 hours of migration. I am delighted, amazed and very happy!!!!!
Paul Allen - Wedding Services
First of all a massive thank you to Graham at omni ! Excellent service very friendly man I highly recommend any one who is looking for web design or digital marketing. Thanks again
Lee Moore - Company Director
East Coast Hot Tubs
I met Graham a couple of months ago. He has helped redesign my website and helped with SEO. The new site looks amazing very happy with the support by him and would recommend to anyone looking to improve a website.
Gareth Atkins - Company Director
WDC Doors Direct
Brilliant service and advice, Graham and Lucie really know their stuff. Very good at what they do, I would recommend them to anyone.
Paul Lister - Company Director
Bowen Technique Norwich
Graham at Omni Search was invaluable in advising how to get my website more present on the web. After only three months i am now sitting on the front page of google search. Thank you!
Natalie Lang - Company Director
We are currently working with Omni as they are looking after our SEO, PPC and PR. Very pleased with the work so far, we are impressed with Graham's attitude and enthusiasm. It's brilliant to see all the great results in just a couple of months! Graham is very committed to everything he does and we are enjoying our business relationship as he is always happy to help.
Simona Matuskova - Marketing Manager
Ford – Pertwee & Back
What a great company, Graham and his team will always do all they can to help.
Tom Coller - Director
Omni, came to Epic Studios highly recommended but is still exceeding our expectations. Since switching to Omni Search our global rank has moved up by around 2.5 million, site traffic has dramatically increased and we have become number 1 for several choice keywords and phrases. We are yet to come up with an issue that Graham can't find a solution for. Excellent SEO services!
Jonathan Thursby - Company Owner
Evolution Business Media
I would like to say a big thank you to Graham Tester at Omni Search for creating an amazing new website. A fresh look at our business from the skill and ability of Graham has resulted in a very fresh and responsive website that meets, not only my initial demands, but my demands moving forward. I can only applaud the work ethic and diligence that Graham has shown whist working on this project and will only recommend Omni search to deliver such a well timed, well planned and well executed product to anyone looking for such a service.
James Martin - Company Director
I approached Graham for SEO work for a client. He set to work quickly and delivered a digital PR campaign to include article creation and distribution which had the added benefit of integrated SEO including smarter link building designed to help boost organic rankings. The first article produced was picked up 320 x and reached the local press. If you’re looking for a company that can demonstrate the impact online earned media can have on your organic search, Omni are a great choice.
Kerry Grady - Marketing Manager
We were looking for a targeted SEO campaign. Graham at Omni SEO understood what we were trying to achieve and didn't peddle the usual rubbish you get with digital agencies. Very personable. Impressive results and hope to expand our campaigns with Omni Search in the future.
Alex Clarke - Head of Marketing
Style Health & Fitness
I can highly recommend Omni's services. They offer a professional and dynamic service and has extensive experience in their field. If you are looking for help with your business's online visibility, then Omni Search is your company.
Caroline Brown - Marketing Manager
Outstanding service from the SEO Company in Norwich! Omni Search have really helped with the re-launch of my company Main Source. Their knowledge and advice was second to none. Within the space of 1 month, we are now receiving a steady influx of around a 200 extra unique visits per day and our bounce rate is still staying low at 38%. We highly recommend Omni Search as they really know their SEO game
Damien Liddle - Business Owner