The Business of Sustainability – The Wrought Iron & Brass Bed Company
It’s imperative that businesses take sustainable actions now to ensure a stable environment, economically, environmentally, socially and humanly for a better future for generations to follow. Consumers are demanding sustainable products now more than ever, and can make or break their decisions on purchases. Statistics show that nearly 90% of Gen X consumers would be willing to spend an extra 10% or more for sustainable products, compared to just over 34% two years ago.
98% of businesses who use sustainability standards report sales and marketing related benefits. This is in the form of not only profitability but also reputation, increased production and the lowering of costs.
Satisfying sustainable development requires meeting the needs of the present without adversely impacting the conditions for future generations.
The only Carbon Neutral Iron Bed Maker
The Wrought Iron and Brass bed company have fantastic Green Credentials, as they are the only certified carbon Neutral Iron Bed maker. They reduced their carbon footprint by 15% in the last 12 months and have a plan to be net-zero by 2030.
They source power from renewable energy, and are committed to investing in re-wilding and replanting projects in the UK. All of their packaging is recyclable and the beds are guaranteed to last a lifetime, which means no landfill. They have even invested in Hybrid and Electric delivery vehicles.
Sourcing Locally
It is important to maintain capital intact. This is done by high, stable and quality growth giving us Economic Sustainability, aiming to improve the standard of living.
By maintaining human Welfare through Environmental Sustainability, everyone has a much better future. By protecting natural capital such as Minerals, we can protect the land and ecosystem, ensuring that the needs of the people are met without risking or compromising the needs of future generations. This is why The Wrought Iron and Brass Bed company source their raw materials as close to Norfolk (where they are based) as possible and from FSC certified companies. Supporting local businesses, the economy and having a positive impact on the environment as they travel less to visit their suppliers.
Handcrafted by Master Craftspeople
The wrought Iron and Brass Bed company are the sole Iron bedmaker that produces their beds using the skilful handmade techniques by master craftspeople, recognised by the Guild of master Craftsmen. The workshop is powered using 100% renewable energy. The beds are skilfully crafted by hand using traditional techniques, this also produces a much higher quality finish than if it were made by a machine. Each item is carefully inspected at every stage of construction and everyday their recycle and reuse policy is practiced to help work towards a sustainable future.
The Future
Their business was built with a healthy environmental impact as a core goal since they started back in 2003. They will continue to find ways to ensure they have positive impacts on reducing carbon emissions. As well as seeking to constantly improve on efforts for best practices in sustainability and positive environmental outcomes.